Monday, August 17, 2020

Summary of Andrew J Pizza on Kick in the Creatives podcast regarding Creativity

Today I listened to Kick in the creatives podcast of Andrew J Pizza, https://kickinthecreatives.com/andy-j-pizza-creative-pep-talk/.

He mentioned that there are 2 schools of thought regarding creativity, Grit, keep going till you get it done, and experimentation, try different things to see what you like. What he likes to do is do project based experiments. Do things, fail, get data to see if it works.

The big questions to ask yourself is: What should I be making next? How can I communicate to the people I want to give me opportunities, what opportunities to give me? 

In order to do that you need to refine and identify your target. He mentioned the bull’s eye method. The outer ring is the industry, the middle ring is the market, and the bull’s eye is the niche. 

He used the the fine art world as an example. First you need to identify where and how people like you are earning a living. Second: Where do you fit in? Where do you standout? Then define your niche.

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